Timo Weiland – Fall 2012 – A Casual Challenge

Maximum style, minimum effort. That goal is the holy grail for a lot of fashion designers. Nobody wants to look sloppy, and good casualwear does not equal sloppy. Consumers desire to look good but to have the clothes that get them there to be easy to wear. In their second Lincoln Center runway show, New York City’s own Timo Weiland took giant strides towards achieving that goal and capturing the prize of that being for what their brand is known.

zz_thumbnail

view the full collection in our Photo Gallery

story by Seth Friedermann
photos by Adrianna Favero and Florence Montmare
web editor Rachel Reneé

Maximum style, minimum effort. That goal is the holy grail for a lot of fashion designers. Nobody wants to look sloppy, and good casualwear does not equal sloppy. Consumers desire to look good but to have the clothes that get them there to be easy to wear. In their second Lincoln Center runway show, New York City’s own Timo Weiland took giant strides towards achieving that goal and capturing the prize of that being for what their brand is known.

Those strides were taken on the well-worn concrete of New York’s Lower East Side, East Village, and Alphabet City in the late-1980s and early-90s, the main source of Timo Weiland and his partner Alan Eckstein’s inspiration for this season. The looks that trod the runway may have more in common with a much sanitized version of that former combat zone than they did with its reality, but that didn’t stop them from being damn good.

A balanced collection of 16 looks for men and 20 for women, this was a very confident expression of the duo’s growing awareness of their specific client’s sensibilities. For the gents, a mix of small collar button down shirts, hoodies, and pull over sweaters created a strong casual but together vibe. An abstract floral button down suit and trouser was a daring and particularly note-worthy piece. For the ladies, Timo Weiland ran out softer and darker looks for Fall. There were strong works done in lace tiers and an eye-catching circle print in cranberry, silver, and gold, as well as a very striking knit floral print with a dark blue gray background and pops of red white and black.

Timo Weiland has developed a little notoriety for having their last three or so show looks be long glamorous dresses that get photographed and pulled for editorials. This season was no different as three velvet beauties floated down the runway. The last with a rich dark cordovan leather cut out and pinched top and long flowing imperial purple velvet skirt was romantic and attention grabbing and will no doubt grace many photographs before next season. This season’s collection was a solid stride forward for Timo Weiland. The label has now emerged from the “hot new designer” category and is now a solid star on the New York stage. The seasons to come promise even greater leaps forward no matter what concrete the duo is inspired by next.

designers Timo Weiland and Alan Eckstein

Leave a Reply

Your email address will not be published. Required fields are marked *