story by Seth Friedermann
photos by Adrianna Favero
Some designers’ creations fall neatly into the hands of certain verbs and adjectives. The fact that describing their work comes easily usually indicates that they are creating clothing that while uniquely theirs and of a high quality has in a general way been seen before. There is an existing set of descriptors that will allow a writer or reporter to pass on the experience of the garments and of the collection. However, every once in a great while a designer makes the terms of the past fail in the present. Araks Yeramyan is very much one of those designers. Her clothing is not only stubbornly different from anyone else, but it is so in a way that is eludes description. Her Araks Spring 2011 collection was inspired by Dutch dress of the 20th century, and on a few of the pieces the rustic feel could be felt emanating from some of the design details. An homage to a wholesome simpler time this was not though, as the models’ breasts were plainly visible on several of the garments and bras were seen through others. That contrast right there is a part of Ms. Yeramyan’s aesthetic; for example, her love of early 20th Century shirt collars which make appearances in many of her collections appearing on a shirt so sheer you can see everything. The saying is that “the devil is in the details,” but in fashion that’s often where the designer is, where the signature is penned. Continue reading “Araks – Spring 2011 – New York”